Your Benalife Success Plan

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BENALIFE EARNINGS PLAN
The BENALIFE Earnings Plan has been designed to emphasize several distinct features:
- Design of the Plan so that those who only wish to buy BENALIFE products at wholesale and retail to customers can enjoy the fruits of the Plan.
- Open the Plan so that everyone has the same chance for success, not just a selected few.
- Simplistic in design, so as to be easily understood and easily explained to others.
- Pays quickly and pays the maximum amount affordable, so that the field sales force (Associates) can achieve a high level of income very quickly.
- Income generation at a very low level of participation, so as to start paying out instantly.
BENALIFE SUCCESS PLAN SUMMARY:
THE BENALIFE SUCCESS PLAN PAYS IN 7 WAYS:
(Based on Personal/Team Performance)
- Immediate Direct Profit on Personal sales. You buy at wholesale and sell at the Suggested Retail Price and earn a very attractive profit of approximately 40% on your sales.
- Weekly Fast Start Bonus on your new Personal Recruits Sales Activity.
- Weekly Fast Start Residual Bonus on new Recruit’s Sales Activity in your entire organization.
- Monthly Re-Order Bonus to reward retail sales and those who love to build an organization through personal recruiting.
- Monthly 50% Matching Re-Order bonus on your Personal Recruits Bonuses.
- Monthly Executive Bonuses for Gold, Diamond and Double Diamond Associates.
- Monthly Car Bonus for Gold, Diamond and Double Diamond Associates.
The Company reserves the right to make changes to the BENALIFE Earnings Plan at any time. BENALIFE clearly understands the importance of our Associates and will always be evaluating the Earnings Plan and market conditions to assure that our Associates are generously rewarded for their selling and recruiting efforts. Any changes to the Earnings Plan will be put in writing to our Associates and training on the changes will be made available to all Associates through their sponsors.
STARTING YOUR CAREER:
The process of becoming a BENALIFE Associate is quick, easy and inexpensive. Simply complete the Associate Application and Agreement Form. This can be done in person or online using your sponsor’s ID Number. You will be placed in your sponsor’s organization.
The cost for registering is $60, which includes your BENALIFE Starter Kit, Business Support Materials and your registration fee. No profit is earned by the company on this $60 and no bonuses are paid from this $60 fee or on the sales of forms or selling materials.
You are now an Associate and have the right:
- To buy at wholesale;To buy at wholesale;
- To retail the products with approximately a 40% profit mark up;
- offer the opportunity to others to buy at wholesale and sell for a retail profit;
- To monitor your business through your website;
- To activate your Business Center and earn bonuses on the sales of your organization.
- To recruit other Associates into your organization and receive bonuses from their sales.
You may order your BENALIFE business cards using either the Sales Aid CD or order directty from the printer by accessing the business card link on the BENALIFE website. With the Sales Aid CD, you can go to any major printing company and have your business cards printed.
OPENING YOUR BUSINESS CENTER:
When you enroll, you are provided with a Business Center. This Center will be in an “inactive” state and will remain inactive until YOU ACTIVATE IT. You may activate your “Associate” business center buy selling or purchasing $100 of wholesale products. Or, you may start by registering for the “Jump Start to Bronze” Business Center by purchasing $400 of wholesale products, which you resell for an approximate forty percent profit. The “Jump Start to Bronze” Business Center also qualifies you to come into the organization at the Bronze Associate level for both the Fast Start Bonus Component and the Re-Order Bonus component of the Earnings Plan for your first 90 days with BENALIFE.
A word about the BENALIFE Compensation Plan:
BENALIFE has assembled a unique combination of rewarding bonus plans to meet the needs of our Associates and the company. However, we want to make it clear that BENALIFE is not a get rich quick scheme. Hard work which results in retail sales to a strong and loyal customer base is the key to earning commissions.
THE BENALIFE EARNINGS PLAN
The new BENALIFE Earnings Plan pays our Associates so that they can earn commissions Immediately, Weekly, and Monthly.
As simple to remember as 1, 2, 3!- Earn Immediately: BUY AT WHOLESALE AND SELL AT RETAIL
- Earn Weekly: BENALIFE “FAST START” BONUS PROGRAM
- Earn Monthly: BENALIFE “RE-ORDER” BONUS PROGRAM
1. EARN IMMEDIATELY: BUY AT WHOLESALE AND SELL AT RETAIL
Associates can earn approximately 40% immediately by buying high quality BENALIFE Products at wholesale and selling it to customers at retail. Remember, the foundation of BENALIFE is selling products to customers. This in itself is a tremendous opportunity! BENALIFE has great products which can improve people’s lives and earn our Associates outstanding commissions.
Example 1: Buy $100 of BENALIFE Products at Wholesale and sell them for approximately $140 at Retail. Your profit is $40.
Example 2: Buy $400 of BENALIFE Products at Wholesale and sell them for approximately $560 at Retail. Your profit is $160.
2. EARN WEEKLY: BENALIFE “FAST START” BONUS PROGRAM
The Fast Start Bonus plan is paid weekly and was designed to let Associates start to earn money quickly as they enter the organization. The Fast Start Bonus Plan pays commissions to Associates in two ways;
- On wholesale sales made by their personal recruits during the recruit’s first 30 days with the organization and,
- As upline residual commissions to reward those Associates who have earned higher level status through retail sales and their recruiting efforts.
BENALIFE “FAST START” BONUS PROGRAM

Fast Start Bonuses on an active Associate’s new recruits are paid on all wholesale sales of any new recruit an Associate sponsors during each recruit’s first 30 days with BENALIFE. This payout is paid weekly and the % paid out is dependent on your level in the organization. Bonuses are paid on Wholesale Sales of Products and not on the sales of Starter Kits or Selling Materials.
For example: If you are an active Associate you earn 25% of all Wholesale Sales of any new recruit you bring into the organization during that recruit’s first 30 days with BENALIFE. If you are an active Gold you earn 42%, and Double Diamond 50%
Fast Start Residual Bonuses are also paid to the Upline as a new recruit is brought into the organization.
Example 1: If a new recruit is brought into the organization by an Associate, as described above, that Associate earns 25% of any Wholesale Sales of that new recruit during the first 30 days that new recruit is part of BENALIFE. Also, the next active Bronze Associate up the organization would earn a residual commission of 9% (which is the difference between Associate and Bronze), the next active Silver 4% (which is the difference between Bronze and Silver), the next active Gold 4%, the next active Diamond 4%, and the next active Double Diamond 4% .
Example 2: If an active Silver Associate sponsors a new recruit into the organization, they would earn 38% of any wholesale sales of that new recruit during that recruit’s first 30 days with BENALIFE. Also, the next active Gold Associate up the organization would earn 4% in residual bonuses, the next active Diamond would earn 4%, and the next active Double diamond 4%.
Example 3: If an active Gold Associate sponsors a new recruit they would earn 42% of any wholesale sales of that new recruit during that recruit’s first 30 days with BENALIFE. If there was no active Diamond Associate in the upline to receive the residual bonus, then the next active Double Diamond Associate would earn an 8% Fast Start bonus.
Being Blocked: An active Associate can be blocked at any level if an Associate below them achieves the same level or higher in the organization. This encourages Associates to be as productive as possible. Remember, Fast Start residual bonuses are paid up to the next active individual level in the organization.
Example 1: If there are two Gold Associates in an upline, only the next Gold directly up from the sponsor of a new recruit would qualify for residual Fast Start Bonuses.
Once again, Fast Start Bonuses are paid every week.
EARN MORE WEEKLY: “JUMP START to BRONZE” ACTIVATION PROGRAM
One option that a new Associate has entering BENALIFE is the JUMP START to BRONZE Activation Package. This activation package requires the $60.00 fee for the BENALIFE Starter Kit and the purchase of $400.00 of wholesale products, total of $460.00.
JUMP START to BRONZE Activation qualifies a new Associate to enter the organization at the Bronze Level.
This activation qualifies the new Associate at the Bronze level for both the Fast Start and the Re-Order Bonus components of the Earnings Plan for their first 90 days with BENALIFE. This allows them to earn 34% of any wholesale sales of their new recruits during any new recruit’s first 30 days with BENALIFE as well as Bronze level Re-Order Bonus Plan bonuses.
Personal Volume of $100.00 of wholesale sales per month will still be needed during this 90 day period to maintain Bronze status, however, all other Bronze qualifying criteria will be waived. This is a great way to come into the organization if you are serious about selling to retail customers as well as recruiting other individuals into BENALIFE.
Remember, even though an Associate may enter into the organization as a Bronze by initiating the “Jump Start to Bronze” Activation package, he or she still needs to qualify with $100 of wholesale sales volume each month during their first 90 days with BENALIFE to maintain their Bronze status.
3. EARN MONTHLY: BENALIFE “RE-ORDER BONUS PROGRAM”
The Re-Order Bonus is paid monthly and pays on all Wholesale Sales Re-Orders in an organization that are purchased after the first 30 days that Associates in that organization have joined BENALIFE. All Wholesale Re-Order Sales of an Associate’s downline that are not part of the Fast Start Program qualify for the Re-Order Bonus Program.
RE-ORDER BONUS PAYOUTS: BASED ON RECRUITS WHOLESALE SALES:
Based on Recruits wholesale sales.
RANK: |
. | Associate |
Bronze |
Silver |
Gold |
Diamond |
Double Diamond |
LEVEL 1 |
(Personal Recruits) |
5% |
5% |
5% |
5% |
5% |
5% |
LEVEL 2 |
.2nd Level Recruits |
.6% |
6% |
6% |
6% |
6% |
6% |
LEVEL 3 |
.3rd Level Recruits |
. |
5%. |
5% |
5% |
5% |
5% |
LEVEL 4 |
.4th Level Recruits |
. |
.4% |
4% |
4% |
4% |
4% |
LEVEL 5 |
.5th Level Recruits |
. |
. |
4% |
4% |
4% |
4% |
LEVEL 6 |
.6th Level Recruits |
. |
. |
.3% |
3% |
3% |
3% |
LEVEL 7 |
.7th Level Recruits |
. |
. |
. | 3% |
3% |
3% |
LEVEL 8 |
.8th Level Recruits |
. |
. |
. |
2% |
2% |
2% |
1st Generation Bonus* |
. |
. |
. |
.2%
|
2% |
2% |
|
2nd Generation Bonus* |
1% |
1% |
|||||
3rd Generation Bonus* |
1% |
*Note: Generation Bonus will pay downward until it reaches an Associate who also qualifies for a Generation Bonus. i.e., Diamond pays downward until it reaches a Gold, Diamond, or Double Diamond level Associate. Same applies to Gold and Double Diamond.
50% MATCHING BONUS!
In addition, as part of the Re-Order Bonus Program, a 50% Re-Order Matching Bonus will be paid to Associates on all Re-Order Bonuses paid to their Personal Recruits! Matching Bonus will not be paid on a personal recruit’s Matching Bonus or Generation Bonuses.
For example: During a given month the Re-Order Bonuses for your personal recruits without their Matching Bonuses or Generation Bonuses equaled $2000.00. Your 50% Matching Bonus that would be added to your Re-Order Bonus would be $1000.00
Once again, the Re-Order Bonus is paid monthly and pays on all Wholesale Sales Re-Orders in an organization that are purchased after the first 30 days that Associates in that organization are on board with BENALIFE.
EXECUTIVE BONUSES! Two Executive Bonuses will be paid to active Associates who achieve Gold, Diamond, or Double Diamond rank. Both of these Executive Bonuses will be paid monthly, and Associates will have to qualify monthly.
EXECUTIVE REWARDS: |
Gold |
Diamond |
Double Diamond |
Car Bonus |
$ 300 |
$600 |
$900 |
Executive Bonus Pool: (0.5% of Company Net Sales Paid Monthly) |
1 Share |
2 Shares |
3 Shares |
MONTHLY QUALIFICATION CRITERIA FOR BOTH THE “FAST START” AND “RE-ORDER BONUS” EARNINGS PROGRAMS
POSITION |
Personal Wholesale Sales Volume |
Active Personal Recruits |
Personal Group Volume |
Downline Requirements |
Group Sales Volume |
Associate |
$100 |
. |
. |
. |
. |
Bronze |
$100 |
3 |
$500 |
||
Silver |
$150 |
5 |
$1,000 |
3 Bronze Legs |
|
Gold |
$200 |
10 |
$1,800 |
3 Silver Legs |
$25,000 |
Diamond |
$250 |
15 |
$2,500 |
3 Gold Legs |
$100,000 |
Double Diamond |
$250 |
20 |
$3,000 |
2 Diamond Legs + 1 Gold Leg |
$250,000 |
Personal Group Volume: Represents the total Wholesale Sales Volume purchased by a Sponsor and his or her Personal Recruits during the month.
Group Sales Volume: Represents the total Wholesale Sales of a Sponsor’s entire organization for the qualification period.
Downline Leg Requirements: Are included in the number of Active Personal Recruits criteria.
Only Active Associates qualify for Bonus earnings. Personal Volume of wholesale sales required to stay active range from $100 per month for the Associate Level to $250 per month for Double Diamond Level. The best way to ensure that you as an Associate qualifies for Bonuses and remains Active is to use the BENALIFE Auto-Ship Program. Your high quality BENALIFE Products will be shipped to you automatically every month for sales to your customers.
It is very important to the Executive Team that every Associate have a clear understanding of the BENALIFE Earnings Plan. Please refer any questions to your sponsor or you can call BENALIFE Customer Service.
HOW TO START YOUR BENALIFE BUSINESS
1. SIGN‑UP
The document that officially puts you and those you recruit in business as an authorized Associate is our Application & Agreement form. You receive this form in your kit. It has two purposes:
It allows you to apply for Associate status, and
It gives the Company the vital information necessary to ship products and pay commissions and bonuses.
2. YOUR BENALIFE STARTER KIT
The BENALIFE Starter Kit is extremely valuable and it is mandatory that all new Associates purchase one. It contains all of the necessary information, Associate Application forms and Product Order Forms that one needs to begin.
3. YOUR RECRUITER (OR SPONSOR)
Success in Network Marketing depends on teamwork. Get in touch with your Recruiter (or sponsor) and make an appointment for an effective goal-setting interview. Have your recruiter help you establish realistic goals for yourself. Work with your Recruiter on your strategies for prospecting, retailing and recruiting.
Find out from your Recruiter where you can receive further training. The more help you receive from your Recruiter, the greater your chances of success.
THREE-WAY TELEPHONE CALLS.
An important part of the job of a recruiter is the ability to assist you in recruiting others through three way phone calls. This is an important factor in your success, which you will pass on to your recruits.
PERSONAL PREPARATION
Always look and be professional. How you look is as important as how you act. You are communicating professionalism. Look your very best, show self‑confidence, be positive, and increase your opportunity for success.
GOALS
Setting goals is an essential procedure for every businessperson regardless of whether you are just starting out or are an experienced professional. Setting goals will do two things for your business:
1. It will keep you aware of your priorities. Getting referrals is so important to your business that you must make yourself reach a certain minimum number of appointments every week and every month. Only by doing so, will your business achieve sustained growth and income stability.
2. Setting goals will help you maintain a consistent and persistent effort. When you are first starting out, it is important to know what you want to accomplish so that you can measure your progress. Specific quotas that you set for yourself, your goals, will help you go out each day and make the effort necessary to get your business established.
Set realistic goals. Results will be reflected by the effort and time you are prepared to commit to achieving your goals. Only you know what a realistic goal is for you. Your goal might be to earn an extra $100 each week or $1,000 or maybe $10,000 per month. Without committing time and effort, your goals become dreams and are never achieved. Once you have set a goal, do your best to reach it, even if it means working extra hours and weekends to do so. If you want to reach your goals, you must take them seriously.
SET GOALS – SET GOALS –SET GOALS WITH DEADLINES!
An often-quoted saying is:
"If You Fail to Plan, You Plan to Fail".
Another one to remember is:
"You must Plan Your Work; then Work Your Plan".
You probably had ideas of things you wished to achieve or get out of life when you joined BENALIFE. The likelihood of realizing these goals is greater when they are clearly stated and written on paper.
How to get started:
1. Clearly define what your dreams are and write them down (Once written down your dreams become goals).
2. Determine why the realization of your dreams is important and write it down.
3. Determine the date when you would like to achieve your dreams and write it down.
4. Share your dreams with your recruiter and ask for assistance in determining what part your BENALIFE business can play in their achievement. Then set business goals and write them down on paper. You may want to sign it and make it an agreement with yourself.
After your goals are in place, you are truly ready to go. In fact, you will probably find the goal‑setting process to be motivational.
A list of goals might be:
New Customers
Weekly Sales
Prospecting Leads
New Recruits
Group Sales
These can be achieved by other goals:
Opportunity Meetings
Motivating Talks
Motivating Guest Speakers
Testimonials
Visiting VIP
GOALS
Set a goal of how many times each week you want to meet with people to tell them about BENALIFE. Put on meetings, or have a one‑on‑one appointment to explain the marketing plan and recruit someone into your organization. If you're doing this part time, set 2 or 4 appointments each week in the evenings or on weekends. If you are full‑time, you will probably want to get 10 to 15 appointments within a week. Challenge yourself: Try for a new record each week.
Goals are the principles for running your business. Get into friendly competition with one of your recruits or several of your recruits. It makes the business more fun, and it really pays off. Plan what rewards you should give the weekly winner.
RECRUIT, RECRUIT, RECRUIT
Who: Everyone you meet.
Where: Everywhere.
When: Daily.
Why: Growth and Income.
How: Be enthusiastic about your company and your products.
BUILDING FOR LASTING SUCCESS
BENALIFE has gone to great lengths to build its concepts and beliefs into the exciting business opportunity that it offers today. The Earnings Plan has the ability to reward success: The greater the success, the greater the rewards. We are committed to helping you build your business and reap great rewards. You must be equally committed. Treat your Associates with the same care you expect from us. Be as sensitive to your Associate’s needs as you are to your own and success will follow.
Finally, be assured that we know that we have no company without our Associates. We are as committed to your success as you are.
PROSPECTING
The foundation for success is retailing the products. The foundation for success in building a large profitable organization is prospecting. Prospecting is the art of finding people who are interested in the products you have to offer, and in the income opportunity.
BUSINESS CARDS
It is a good idea to have business cards with your name, followed by the title Independent Associate for BENALIFE, your address, city, state, zip, area code, phone number and your email address. Any written literature you give a customer should also have your name, phone number and your email address. Then when the customer needs you in a hurry, they will call. To order your BENALIFE Business Cards, see Getting Started, Definitions, or go to the BENALIFE website.
WHO TO RECRUIT
You do not have to look far for new recruits. They are all around you. RECRUITS ARE EVERYWHERE!
You do not need to look for special skills, topnotch talents or super qualities, so do not evaluate or be critical of any prospect. Our Earnings Plan, with its low requirements and high payout, is what most people dream about.
THE BEST ASSOCIATES
Becoming a BENALIFE Associate will be appreciated by those who:
- Desire more security in their life.
- Refuse to wait for the finer things in life until they are too old
to enjoy them. - Want to have more control over their health, actions, money and life.
- Would enjoy having enough money left over at the end of the week to go out for an evening without having to worry about the amount of the check.
- Know they need to make some changes in their life to capture the dreams that have eluded them. Are tired of letting their future be determined by chance.
We designed our business for people who:
- Would be unable to handle a serious financial emergency if it was to occur tomorrow. Or, if they could handle it, chances are it would ruin them financially.
- Can never find enough left over from their weekly income to make a significant deposit in their savings.
- Understand that unless old patterns are broken and new habits are learned, tomorrow will not be much different than yesterday.
- Keep buying self-help books but never seem to put the information to practical use.
- Would like to learn, one step at a time, how to upgrade their financial security.
BENALIFE is dedicated to the people who:
- Would like someone to help them as they endeavor to achieve their physical and financial goals.
- Doesn’t want to be part of the 95% who won't be able to retire when they plan to because they cannot afford it.
- Would like to assure that their retirement years could be spent where and when they wanted, without financial worries.
NEVER ASSUME
The most important thing to do is LOOK. Never assume that any person, no matter what his or her position is in life, does not want or need to earn extra money. Never assume that someone cannot fit the time and effort into a busy schedule.
You have a great opportunity to offer in BENALIFE. Make the offer. Someone made the offer to you, and the only way to repay them is to keep giving the offer to someone else, not once but many times!
HOW TO TAP YOUR WARM MARKET
Begin making a list of everyone you want to tell about BENALIFE. To start, get out your paper and pencil and think. Start jotting down the names of people you know. Do not stop to concentrate on ifs, ands and buts. Do not think about age, weight, appearance or income. You just want names, not decisions. One name will make you think of another, then another. Keep writing. Remember, you are not just writing names of people who might be prospects, but also people who will know of possible prospects.
Give everyone you come in contact with the opportunity to decide for him/her self. Record the vital information, i.e., name, address and phone number so that you can contact your prospects.
Set a goal to get at least 100 names on your list.
JUST FOR STARTERS:
- People you know.
- Referrals from above.
- Business associates.
- Church groups.
- Your insurance representative.
- Neighbors.
- Surveys.
- Your Christmas card list.
- People from your previous job.
- Who sells you your clothes?
- Who sold you your animals?
- Who is your bank manager?
- Who cuts your hair?
- Who do you rent from?
- Who does your plumbing, electrical work, painting?
- Next door neighbors.
- Referrals from above.
- Who is your dentist?
- Canvass or route system contacts.
- Referrals from business.
- School organizations.
- Where your car is serviced.
- People involved with children.
- Civic organizations.
- Where you buy your groceries.
- Relatives.
This is your "Warm Market List"
Many times you can be much more effective with referrals than you can with your own acquaintances. Your family and friends know how long you have been in the business, strangers do not. Most people tend to take rejection easily from family and friends. Referrals are someone to practice on. There are a lot more of them than there are family and friends.
Review your list often. Keep adding names, think of associates and individuals. Get out your address book and your Christmas List.
Have confidence in yourself. Know your products. As soon as you feel comfortable invite a few friends over and practice your presentation.
PROSPECTING - THERE ARE MANY, MANY WAYS TO FIND PROSPECTS!
There are many different ways to find prospects. One method is to contact all the people you know or come into contact with on a regular basis. This would be called your "Warm Market." Another way to find prospects is to make contact with people you would not ordinarily talk to. People you happen to run into in restaurants, waiting in lines, at the bank, at movies, at social gatherings, and so on. These are people you don't already know, but who would not mind you making a brief introductory remark about what you do, or the product you represent, or the fact that you have a great and fun way to make extra money.
Again, the important thing is to see if you can write down the names of at least 100 people. If you do not know their names, make a quick note as to where you frequently see them and what their main distinguishing characteristic is so you can remind yourself to talk to them. Therefore, your first step in tapping into your Warm Market is to make a complete list of all the people you know and with whom you come into contact. The second step is to go through the list and decide how and when you are going to approach each person to let him or her know that you have diversified into a new business and have something to talk to them about that they might find interesting.
INITIAL CONTACT (RECRUITING):
One of the best ways to recruit people into BENALIFE is to get them using our products. You will find that by informing people about our exciting products or letting them try one of our high quality products is a great way to get people to join your organization.
An important part of making the initial contact or approaching people is having an interesting or thought provoking question to ask them. And as soon as they answer you can follow up on their response with further questions and comments that will get them interested.
"Would you agree that having another source of income would be useful?"
"Does the idea of having extra money each month for you and your family appeal to you?"
"Would you like to have a new car, or take a dream vacation?"
There are many other questions you can think of which can be tailored to your income opportunity, which will get people thinking and get them involved and interested in a conversation.
OVERCOMING OBJECTIONS:
Although an objection usually sounds like a "no," it is more often a communication that the other person wants more information. Therefore when answering an objection, your task is to replace a negative thought with a positive thought. Try this, "I understand how you feel. I used to feel that way too until... However, I found that..."
If someone says no without giving you a reason, ASK WHY! Remember, no only means no for now. Nothing in life is as sure as change. The next moment might be quite different and could be the result of them getting more information, experiencing a change in circumstances, etc. Therefore, be persistent.
Follow up with your prospect as soon as possible ‑ one or two days would be ideal. Answer their questions honestly and without exaggeration. If you are uncertain of an answer contact your Sponsor and inform your prospect of the answer as quickly as possible. Probe for what interested your prospect about the business. Ask what dreams and goals they have. Be sure and listen carefully so you can help them achieve their goals.
Naturally people will have questions. Most questions will be about the products you are representing, and about the income opportunity. You should take the time to list as many questions and objections as possible and then make sure you find the answers. Every time someone says, "Well, gee, I don't know." or "I'll think about it," it generally means they have questions or objections that they have brought to the surface. Use your increasing skills in communication to find out what these questions and objections are, and then make sure you are prepared with answers that are accurate and complete. If you are not sure that you have given good, solid answers to their questions, ASK!
Whenever possible, sit down with your Recruit or another Associate and role-play answering as many questions and objections as you can think of. There is absolutely no substitution for this preparation. Remember always be prepared and be the expert on both your company and your products.
TELEPHONE CONVERSATION:
Before you call your prospect, give some thought to what you are going to say. Be prepared for any objection they may have. Go over the information file card you have prepared on them ahead of time. The more relaxed the conversation, the easier it will be to get an appointment to talk to them about our products or about becoming an Associate.
When you make the call, remember the following points:
- Your voice should be happy and cheerful. Be enthusiastic and be SINCERE.
- Use words such as "you" and "your." Refrain from using words like "my," "me" or "mine." Your concern should be about the potential customer. Where possible the words "we" and "our" are most effective.
- Get to the point. Keep your conversation brief and stick to business.
- Make an appointment, then thank them and hang up. If you do not get an appointment, be understanding and polite. Perhaps they had a good reason for not becoming an Associate at this time. Never sound rude or disappointed. If you remain pleasant, they may even call you when they are able or ready to act.
RECRUITING TIPS:
After you have struck up a conversation and discussed a few of the interesting aspects of your product, or the interesting aspects of your income opportunity, it is time to ask the prospect to attend a business opportunity meeting so they can get more information.
Inform your prospect that the business meeting is about the BENALIFE business opportunity. Invite both the husband and wife to the meeting. BENALIFE can be an important part of their financial security. Also, initially it will be difficult for one spouse to explain the business to the other. However, we have developed the marketing plan so that one person can build the business just as easily as a couple.
AVOIDING CANCELLATIONS:
Here are some tips on avoiding cancellations:
- Set the appointment date as soon as possible, preferably within the next few days. This type of appointment is less likely to be canceled because the people will keep their enthusiasm. If you book too far ahead, people can lose interest or forget. Also, with early appointments you still have time to fill in the rest of this week and next.
- Have each person sign his or her name in your date book if you are with him or her when they set the appointment. This is like signing a contract and gives a feeling of commitment. Make a point of telling the person that you are reserving that particular time specifically for them. Say that under no circumstances would you disappoint them. Tell them you are obligated to put on the best possible demonstration (either of the product or the marketing plan) you can for them. When they know this, they will feel obligated to do their best for you. It is really not an obligation, but they will want to do their part.
- Thank them, and let them know that you greatly value your mutual agreement. Send a thank you note for the appointment. It is a pleasant surprise, and people do not cancel with a postman.
- Do not accept a cancellation easily. Let them know they are missing a wonderful opportunity to have a better lifestyle and have considerably more income. This is easier than attempting to reschedule the appointment later.
- If someone must cancel because of sickness or another emergency, let him or her know you understand and you are still eager to meet with him or her. RESCHEDULE IMMEDIATELY!
EFFECTIVE RECRUITING:
Once you have a prospect in front of you who is interested in the business opportunity, the next step is to deliver an effective presentation that answers all their questions and gets them interested in getting started right away. Just as in picking an effective retail presentation, there are three steps to making an income opportunity presentation effective. The first step is to ask a series of probing questions to find out what the person is looking for from the BENALIFE opportunity. The second step is to give an effective presentation about our products, our company and our management team, our Earnings Plan and our training and support. The third step in delivering an effective opportunity presentation is the close or asking for the person to become involved. Along the way you will need to answer a number of questions and objections. The following is information about each of these areas.
ASK THEM TO SIGN UP
Once you have asked all the probing questions and presented the income opportunity, it is time to ask your prospect to become involved.
The best way to do this is to ask, "Would you rather become involved with the opportunity in just retailing the products, or would you rather be involved in the opportunity of building an organization and a residual income?"
In other words, give the prospect a choice. Rather than saying, “Would you like to do this?” just ask them how they would like to become involved. This is more effective than asking them if they want to become involved.
So, the close is very simple. You ask a few questions:
- "Have I answered all your questions about this income opportunity?"
- "Do you see how the products are easy to sell?"
- "Can you see that this is a very solid company with a good management team?"
- "Have I proven to you that the Earnings Plan is very rewarding and you can make good money?"
- "Do you understand how the support and training plan works?
In other words, ask questions that get them to confirm that you have answered their questions and satisfied them in each of these four areas:
- Our products.
- Our company.
- Our Earnings Plan.
- Our training and support program.
Then, once you can see you have answered all their questions, just say, "How would you like to be involved?" And then keep quiet! Even if takes a long time - let them answer the question! Do not volunteer anything.
OPPORTUNITY PRESENTATIONS
An Overview
There are four basic steps in presenting your opportunity effectively.
1.) Go over the PRODUCT line, with the emphasis on how easy they are to sell, how strong the demand is and how many people are having success in selling them. You should put the emphasis on how easy it is to sell them.
2.) When you are presenting our opportunity, talk about our strengths and our MANAGEMENT TEAM. Take a little time to talk about how long we have been in business, how big our sales volume is and how fast it is growing. Also mention some of the key points of experience of our executives.
3.) In presenting your OPPORTUNITY, talk about the Earnings Plan. It is very important to keep your discussion of the Earnings Plan as simple as possible. Do not use any special networking jargon. Explain the Marketing Plan in the simplest way you can. Use the picture graphic of our Earnings Plan and very briefly explain how people will make money from retailing and how wholesaling to their downline works.
When presenting the Earnings Plan to potential recruits, emphasize that any numbers shown or examples given are for illustration purposes only. They are not intended to represent or promise actual income. (You may only use income examples that are supplied by the company).
4.) Present our training and SUPPORT program. The question you want to answer here is “can I do this?” You need to convince your prospect that there is enough training and support available to make this an opportunity where they can be successful and that there will be people and resources there to help them.
To summarize, when giving a sponsoring presentation, the following are the four important points:
- The quality of our Products.
- Strength of our company and our Management Team.
- Generosity of our Earnings Plan.
- The solid Training and Support program offered by us.
OPPORTUNITY MEETING:
1. Inviting guests to the Presentation:
- Be encouraging, enthusiastic.
- If the prospect is married, also invite the spouse.
- Have only the number of guests you can handle at each presentation.
2. This is business, be prepared:
- Have Starter Kits, Products, Notebook, Applications and Policies & Procedures.
- Have current literature to give to new prospects.
3. During the Presentation:
- Seat guests as close to the front as possible.
- See that your guests are comfortable.
- Pay close attention to the speaker. You may soon be called on to speak.
- Participate if asked to give a testimonial.
- Help the speakers with positive input.
- Be generous in your applause. It encourages new speakers to give more.
4. After the Presentation
- Ask your guests for their decision immediately after the last speaker finishes.
- Get a commitment from your new Associate for the next presentation.
- Introduce your new Associate to everyone.
- Ask your guests and new Associates to a mutual meeting place for a snack or coffee.
- If your guests are indecisive, ask your local leader to help you answer their questions.
THE MEETING: OUTLINE
The Following outline has been written to support YOU and YOUR opportunity meeting. It can be given before a large or medium size group or to one person. The outline is ours; the words should be yours.
A. THE OPENING:
The Opening is the welcome and introduction.
B. THE INDUSTRY
Here you or another Associate should tell about the Direct Selling Industry. This part should be brief, not more than 3-4 minutes. A Power Point presentation on the Direct Selling Industry can be shown.
C. THE COMPANY
Here you or another Associate should talk about the Company. Primarily, why we are in business; Dr. Pacheco and the rest of the management team.
D. THE PRODUCTS
Product presentations are very important and should be done by someone who has a working knowledge of the products but SHOULD NOT BE presented in too much detail. The presenter SHOULD NOT act as medical expert.
A couple of testimonials from one or two members can be used here but be sure that you have asked the people ahead of time so they are prepared to give the testimonial. The testimonial should be accurate and makes no claims that BENALIFE doesn’t want made.
E. The Training
Most new recruits as themselves: “Can I do this” and “Do I see myself in this role?” The answer to both must be yes or they will not join.
Your presentation (or the presentation by another Associate) must emphasize that a new recruit will get all of the training needed to perform at the same level as any other BENALIFE Associates. Company training materials, manuals, brochures are all available. Training classes are also available.
Testimonials from new recruits who have been with the Company for only a few weeks are also helpful.
F. The OPPORTUNITY
An explanation and presentation of the Compensation Plan can be done here. Keep it simple. Keep it basic. This is not the place for a long in-depth explanation of all details of the plan.
A new recruit is only interested in the highlights: how do I start, what does it cost and can I earn money. This is all they want to know.
G. The Close
All guests need answers to these facts:
- Everyone in attendance would like to be earning more money.
- Financial independence can seldom be gained through a job.
- Retirement from a job means living on only about 30% of salary.
Success Formula: YOU MUST BE IN BUSINESS FOR YOURSELF
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In keeping with Dr. Pacheco’s philosophy of helping others, a portion of all proceeds of BENALIFE is donated to Charities, Organizations and Individuals in need.![]()





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